Paramount’s video training partnership
Paramount Liquor and frntlne are partnering to deliver Tik Tok-style video training about alcohol brands to staff working in hospitality.
Andrea Gualdi joins Merivale
Maybe Sammy co-founder and former creative director Andrea Gualdi has joined Merivale as the new group beverage manager.
Benriach The Sixteen returns to Australia
With a renewed recipe, the iconic expression from Benriach will be available once again in Australia next month.
Australia’s bars shine at the 2023 ALIAs
The 28th annual Australian Liquor Industry Awards took place at The Star Event Centre last night, with Australia’s bars in the spotlight.
Here are Australia’s Patrón Perfectionists for 2023
The top 10 finalists for this year’s Australian Patrón Perfectionists Cocktail Competition have been named, after being asked to ‘Paint the World Patrón Paloma’.
NSW Vibrancy Reforms promise relief for bars
The NSW Government has introduced its Vibrancy Reforms which aim to encourage more live music and local entertainment zones, especially at night.
Why 818 Tequila is about the liquid and sustainability, not its celebrity owner
818 Tequila is finally available for bars across Australia – owned and operated by international model and entrepreneur Kendall Jenner, this Tequila brand is redefining what it means to be a ‘celebrity’ drink.
Barcelona’s Sips named World’s Best Bar, Maybe Sammy Australia’s best
The World’s 50 Best Bars have been revealed in Singapore, with a new Melbourne bar also making the list.
#JustAddRhubi secret sauce challenge for bartenders
Bartenders and venues across Australia are being challenged to #JustAddRhubi in their cocktails, in a national competition.
Kangaroo Island Spirits launches fully Australian grown gin
This first-ever 100 per cent Australian grown gin features juniper grown at the distillery in Cygnet River on Kangaroo Island.