Archie Rose White Cane Rum Riff is Here!

We’re inviting bartenders across the country to showcase their skills by creating a riff on a classic cocktail, featuring the latest addition to our Fundamental Spirits Range, White Cane.

Because rum is undoubtedly the most fun spirit behind any bar, this competition is about getting creative and paying homage to Australia’s storied rum history.

“We want it to be that neighbourhood competition where you’re competing with the bars next door, the bar where you go to have a staffie after work. So if we get a bunch of bars in one particular area of Melbourne or Sydney or wherever it might be, then we’ll have a comp just for those bars, and we’ll have another one on the other side of the river.”

• Nick Baxter, Archie Rose

To enter, you’ll need to create a riff on a classic cocktail, using at least 30ml of Archie Rose White Cane.

Finalists will then go head-to-head with their neighbours, with each region hosting its own Rum Riff Final, where you could win a First Place prize package worth over $5000, including;

● $500 cash.
● Paid trade media interview and features.
● 700mL bottle of Archie Rose White Cane.
● ‘Fiona-the-Galah’ cocktail mug.

To qualify, a White Cane cocktail will also need to be listed in your venue. Every venue that supports a team member’s entry by adding a new White Cane cocktail to their menu will receive:

● A complimentary 700ml bottle of Archie Rose White Cane.
● A complimentary 700ml bottle of Archie Rose Signature Range Spirits.
● A set of Fiona-the-Galah cocktail mugs.
● Tailored in-venue theming.

Get creative, get your entries in, and have a damn good time doing it!

Ready to Riff? Visit archierose.com.au/rumriff to submit your entry.
Entries close on 17 March 2025.
For full details and T&C’s, visit archierose.com.au/rumriff.

Alternatively, get in touch with your local brand ambassador for support.
NSW/ACT – dan@archierose.com.au
VIC/TAS – paul@archierose.com.au
QLD/NT – hayley@archierose.com.au
WA/SA – ben.w@archierose.com.au